The Clarity Rules Manifesto

There is a great movement afoot, and I want to help:

Tribes have been started by the likes of Garr Reynolds of Presentation Zen, Nancy Duarte of Slide:ology, Dan Roam, Barbara Minto, Chip and Dan Heath and many others, and more and more, their work is having an effect on all of us:

We are improving the way we think and present.

Clarity Rules is a call to arms in support of this growing movement.

Its goal is to spread this good thinking. To be another voice insisting that clarity is an absolute necessity. To unpick tangled thinking. To smooth out waffle. To kill off bad presenting altogether.
I want Clarity Rules to be a place where everyone can come and share their stories of clarity winning over obscurity, and to make sense of how it can be done.

I want use this blog to assemble everyone's great ideas and techniques into a series of Clarity Rules we can all share and use.

This is a call to you: Please join the movement!

Use ClarityRules to

  • Share your personal clarity stories
  • Share great Clarity Rules you've found elsewhere
  • Share examples you've found of clear thinking overcoming the unclear
  • Share your stories of applying new communication thinking - at work, at home
  • Point out where you find examples of great techniques that can make this happen
  • And let's not accept anything less from the people who communicate around us

So many people are doing so much good work, and I humbly ask for the opportunity to help them spread it.

Greg Stewart.


  1. I remember my old professor saying when writing his memoirs (and included in this book

    “…Scott, I was looking at my various books (over 40) and papers last night (over 300) and I realised something. When I fully understood what I was talking about my written English was clear and could even be understood by a young (then!) researcher like you. However, when I looked at the works that explained things that I didn’t really understand I realise now that I hid beneath jargon and cross referencing as if in an attempt to fool my readers by demonstrating how cleaver I was.” If simplicity of language does not represent a clarity rule then I am the son of an Archaeopteryx with distemper!

  2. Hey Greg,

    We'd like to invite you to include your blog on This site collects all the best content about Leadership and Management, organizes it by keywords and other parameters, and then attracts traffic and pushes it off to participating bloggers. Since it only shows links to posts of participating blogs, you retain ownership of your content, and get direct referral traffic (as well as benefits of being associated with a range of other top-notch bloggers in the space). We already have many great bloggers on board (Marshall Goldsmith, Dan McCarthy, Michael Stallard, and dozens of others), and we'd love to have your blog as a featured source also.

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    Please let me know if you'd like to be a part of this endeavor (you can withdraw at any time in the future if you wish), and I will set up your blog right away.


  3. Hey Greg,

    I'm following up on our invitation to include your blog on - we already have a range of great bloggers on board (Marshall Goldsmith, Dan McCarthy, Michael Lee Stallard, and many others), and would love to add you also. It is very easy to join (only thing we ask is that you add a small badge), and you will get a range of benefits - including referral traffic and reputation by association with other influential bloggers in the space.

    The three badge images you can choose from can be seen/added at this link:

    Please let me know if you'd like to be a part of this, and I'll set your blog up right away (you can easily withdraw at any time in the future, should you desire so).